When it comes to naming your commercial trucking business, it can be very difficult. You are only going to want to do this once, so you are going to want to get it right the first time. It is important that you take enough time to make sure that you choose the right name.
Unsure about where to start, here are some tips to help.
Think simple. You are going to want a business name that is easy to pronounce, as well as rememberable.
Shorter is often better. Business names that are short are easier to remember than longer names. Try not to use more than four words if you are able to.
Make it easy to spell. Your name should also be easy to spell, so potential clients can find you online.
Many truckers use their own name. It can be a great place to start when it comes to naming your business.
Think about the future. If you have children (or are planning on it), you may want to add Family to your business. And sons may also be a wise choice, in case they decide to join you once they are older.
Think about what you are planning on hauling. If you are sticking to livestock, you may want to come up with a catchy name that deals with cows or another type of livestock. If you are going to haul tractors, you might want to think about that. However, this can also hinder your business, if you decide to change directions in the future. Nobody is going to hire someone to haul food if your business name has livestock hauling in it!
You may prefer to try something catchy. There are many phrases and catchy things that you can use when naming your business. Arrow Trucking, Rock and Roll Trucking, and Best Yet Freight are some great ideas.
Adding in something about being dependable can also be a great way to name your business. You may want to call yourself Dependable Trucking, On-Time Trucking, or Quality Transportation. Your clients will know that you are a serious business when you use that type of name.
Don’t forget to make sure that your name isn’t taken. If you get a few ideas that you like, you should look online to make sure that your choice isn’t already taken by someone else. You may also want to search to make sure that you can get a domain name that is easy to find. You don’t want to go through the whole thing, only to find out that you can’t get a website with that domain name!
Once you choose the right name, it is time to really get started. You will need to come up with a logo and a brand that suits your new business. From there, you can design the logo that is going to go on your doors, as well as the business cards that you hand out. You should really like the name that you choose because it is going to come out of your mouth multiple times a day!
Then, you need to start a website, as well as some social media accounts. This is why you want your name to be easy to say and spell. You are going to want everyone to be able to find you and your business. Otherwise, you could be losing business to other trucking businesses that sound similar to yours! You don’t want to have to worry about that.
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